Folks generally fall into one of two camps when thinking about Twitter: they either consider it useless drivel, or they find it very interesting. I’m guessing more of my readers are in the latter category than the former, so here’s some tips on becoming a better photographer (and photographer businessperson) by using Twitter. Maybe a couple of these ideas might alter the view of a Twitter skeptic as well.
Get Real-World Gear Experiences
Wondering about a lens you might buy? Curious to know if an oddity you’re experiencing with your camera body is normal, or just you? Head over to Twitter’s search page and see what you can find. I did a quick search on “Canon 85mm” and saw a variety of tweets including this one:
Build a Network of Potential Clients
As you begin following conversations on Twitter, you’ll start seeing discussion of various scenarios which might present potential photography sales. You’ll probably hear someone about needing a photo taken or you might hear discussion of an event (do they need a photographer?).
Build a Network of Photographers
Find other photographers on Twitter and follow them. Some will prove dull, but others will provide valuable tips and information on both the art and business of photography. Head over to
Build Your Identity and Brand
Twitter is another venue where you can build your identity. Want to be known as a photographer who focuses on events? Talk about your event work. Want to be known for portraits? Talk about that. Are you a photography instructor? Use Twitter to talk about your classes and offer some tips.
Get Fast Feedback
Get quick feedback from your network of Twitter friends. Post a photo and tweet a link, asking folks what they liked (or didn’t). Get feedback on other ideas as well. Recently photographer David Martschinske (@onephotonerd) tweeted links to a few different banners he was considering for a booth at a county fair. He modified the banners based on feedback from Twitter.
Bonus Tip: Find Deals
I mentioned searching for gear above in regards to finding out opinions, but that same style of search can also be used to find people who are selling their gear, and you just might find a deal.
Photo by JoshSemans, used under Creative Commons licensing
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