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Social Media Time Management: Splitting Time Between Twitter, Facebook, and Blogging

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Let’s talk about social media time management. This is part one of a two-part series (Part two will be on Wednesday) talking about how to best use your time for social media marketing. Think about your…

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Twitter
Facebook
LinkedIn
Flickr
Forums

Each of the tools listed above (plus others) can potentially bring you new business or keep you in [...]

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Please Don’t Use HootSuite; Ow.ly is Dangerous

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Today’s article is a warning for anyone using Twitter (including photographers). There are a variety of third-party Twitter clients (I generally recommend TweetDeck or Brizzly), but I’m concerned by one of the players that seems to be gaining some traction. HootSuite offers a range of Twitter tools (including some really nice ones) but [...]

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Social Media is No Longer New or Leading Edge

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One of my social media predictions for 2010 was that we’d reach a point where social media use and marketing would stop being thought of as some special or “new” thing and instead be considered mainstream and normal.
It’s the beginning of March, and I’m there, at least in the photography world. I’m pretty sure [...]

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An Intro to Google Buzz for Photographers

I’ve had full access to Google Buzz for just over 24 hours, and I’ve worked to figure out the various nooks and crannies of the service. As a technologist, I’m intrigued by buttons and links. As a photographer, I want to know how Google Buzz will impact my ability to share my work, [...]

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Social Photo Podcast #12: How Do You Learn? Twitter Contests, Barriers to Blog Comments

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Episode 12 of the Social Photo Podcast is ready. Hosts Aaron Hockley and Lyza Danger Gardner talk about how photographers learn their craft, contests on Twitter, barriers to blog comments, and more. This episode is about eleven minutes long.
Links to Things We [...]

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Twitter Contests: I Now View Them All as Spam

One of the posts I wrote the first month of Social Photo Talk’s existence was about what I thought was the right way to handle contests on Twitter. http://www.socialphototalk.com/contests-on-twitter/
I’d like to rescind that earlier opinion. I was wrong. Contests have no place on Twitter. They’re really damn spammy and it makes [...]

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Social Photo Podcast #11: iPad, Trust and Influence, and Workshops

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It’s time for episode eleven of the Social Photo Podcast, with Aaron flying solo in the hosting chair this week. He talks about the iPad, building trust, workshops, and more. This episode is about eleven minutes long. Apologies for a bit [...]

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Use Social Media to become the One to Call

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When someone needs to hire a photographer, how do they find one? Regardless of whether it’s for a wedding, corporate material, senior pictures, sporting event, or editorial need, they probably follow this path:

A photographer they have previously hired.
A referral from a trusted source.
Someone they personally know who is a photographer.
Someone they don’t know personally, [...]

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Social Photo Podcast #10: Conversation vs. Broadcast, Twitter, and Cameras for Beginners

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Here’s the slightly-delayed episode ten of the Social Photo Podcast. Hosts Aaron Hockley and Lyza Danger Gardner talk about entry-level cameras, social media being used for broadcast vs. conversation, and more. This episode is about sixteen minutes long.
Links to Things We Mention

Which [...]

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Looks Like Antisocial Media to Me…

One of the cornerstones of my definition of what is social media is that social media features conversation – two-way interaction instead of traditional marketing which often consists of a one-way broadcast. There’s a certain type of social media user that really wants to keep things one-way… I refer to that as antisocial media. [...]

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