Nine Words that Kill Participation on Blogs

by Aaron on July 29, 2009

Want to know the nine words that will absolutely tank the participation rate on a blog? They’re really not that secret. If fact, every WordPress blog comes ready-built so that you can easily serve up these nine words to your readers if you choose. Other blog platforms are similarly equipped. Those nine words? Here they are:

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That’s it. You might be thinking you’re reducing potential comment spam by requiring registration to comment, but what you’re really reducing is participation. If you’re using an anti-spam system such as Akismet (included with WordPress and available for other platforms), it’s absurd to make your readers jump through hoops to participate on your site.

These other posts might be of interest to you:

  1. Looks Like Antisocial Media to Me…
  2. Photographers and Social Media: Retro for a Day
  3. How to Let Others Share Your Flickr Photos via Blogs
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