Asset management software such as Lightroom, Aperture, and iMatch are great tools for managing a large photo collection. Here’s a quick tip for tagging and keywords.
If you photograph weddings, portraits, headshots, or other “people” photos, you’ll probably be keywording the photo with the person’s name. If you know they have an online presence using a handle, nickname, or username, it can be helpful if that keyword is associated with the photo online as well. For example, I recently photographed Tara Hunt (pictured); she’s also known online in many locations as “missrogue” so I wanted to be sure that keyword was associated with her photos along with her name.
Shown is the Lightroom keyword dialog; take a look at the synonyms box. Words added here can be automatically included on export; in this case, when I uploaded the photos to Flickr the “missrogue” synonym went along and is now included with the metadata and searchable. Configuring synonyms for online identities is a great way to maximize the searchability of your photos.
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